Low-Budget Horror Continues to Deliver

Monday , 14, August 2017 Leave a comment

ANNABELLE: CREATION topped the box office by a long shot this weekend, grossing $35 million or more than double its production costs. While not every horror film hits a home run (e.g. WISH UPON), they are so comparatively economical to produce, not every one has to be a smash the size of GET OUT or SPLIT. This must a comfort to the studios, which need relief from the string of big-budget flops that have plagued them this summer.

DUNKIRK finished second, adding another $11.4 million, while NUT JOB 2: NUTTY BY NATURE flopped, its $8.9 million gross being the lowest opening ever for a film on more than 4000 screens. It represents yet another swing and a miss for Open Road, which was sold last week to the Chinese company Tang Media. THE DARK TOWER dropped from first to fourth, making Sony’s planned movie series seem increasingly unlikely. The company’s THE EMOJI MOVIE has not been making waves either, its three week gross behind what one would expect from a major studio animated feature during the summer.

GIRLS TRIP continues to be on of the bright spots of the summer, and another small budget picture that will deliver out-sized profits. It should pass $100 million later this week. SPIDER-MAN: HOMECOMING and KIDNAP followed, with Lionsgate’s THE GLASS CASTLE making a weak debut in 9th with $4.9 million. ATOMIC BLONDE grabbed the #10 spot, while DETROIT slipped from 8th last week to a disappointing 13th place.

On the specialty front, AN INCONVENIENT SEQUEL: TRUTH TO POWER is not having the same impact as its forerunner, with only $2.3 million to date in its third week. WOLF WARRIOR II is now China’s highest grosser ever, with over $700 million and climbing in that territory alone. Well Go’s limited US release has brought in an OK $1.9 million to date after climbing to 52 screens this weekend.

Data courtesy Box Office Mojo.

ANNABELLE: CREATION. Courtesy New Line/Warner.


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