THOR Conquers the Box Office

Monday , 6, November 2017 Leave a comment

To the surprise of no one, THOR: RAGNAROK reigned supreme at the domestic box office, bringing in a thunderous $121 million and getting the holiday movie season off to a solid start. The good news didn’t stop there: the movie’s simultaneous opening in China also exceeded expectations with $55.6 million. Overall, the foreign markets (some of which got the film a week early) have contributed $306 million to the coffers of Marvel’s latest.

Second place went to A BAD MOMS CHRISTMAS, the sequel to the surprise hit starring Mila Kunis. The original proved to have long legs and that is clearly what STX is hoping for here as well. The $17 million opening is good, but not great, and both audiences and critics are rating this entry a bit lower.

JIGSAW took the usual horror movie plunge in its second frame, still good enough for $6.7 million and a 3rd place showing. Also from Lionsgate, BOO 2! did an additional $4.7 million for 4th.

Mid-range debuters LBJ and LADY BIRD had widely varying results. The Rob Reiner/Woody Harrelson biopic opened on 659 screens to a limp $1.1 million, while LADY BIRD had only four screens, but grossed a walloping $375,000.

As we mentioned, the holiday movie season is underway and the major films will be coming fast and furious during the coming weeks. Next weekend sees DADDY’S HOME 2 and MURDER ON THE ORIENT EXPRESS as the main contenders, while November 14th will find another superhero heavy hitter entering the ring when JUSTICE LEAGUE opens. The big title for the American Thanksgiving long weekend is the Disney animated film COCO (November 22nd).

For those keeping track, STAR WARS: THE LAST JEDI debuts on December 15th, though possibly not at a theatre near you as some exhibitors are blanching at Disney’s booking terms, a repeat of what happened a few months back with GUARDIANS OF THE GALAXY 2. That film end up losing a number of drive-in engagements as a result.

Data courtesy of Box Office Mojo.

Chris Hemsworth in THOR: RAGNAROK. Courtesy Disney/Marvel.

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